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Despite our green The printing strategy has achieved fruitful results. However, as of October 2012, China has only 153 printing companies that have obtained green printing certification, while China has more than 100,000 printing companies, and it is necessary to complete the "Twelfth Five-Year Plan" period of the printing industry. The goal of 30% of printing companies in the Development Plan to pass the green printing certification is obviously a long way to go. In the initial pilot stage of green printing, the introduction of the green printing concept and the introduction of the green printing standard of the printing version have made it difficult for many printing companies to accept. The green printing standards themselves are imperfect, unreasonable, and alternative green environmental protection. Too few auxiliary materials also make it difficult for printing companies to apply for green printing certification. The high investment and cost increase in green printing has discouraged many printing companies. After 2 years, have these conditions improved? Are these problems solved? Are there any new issues worthy of attention? What measures should be taken in the future? Be the focus of our attention.
First of all, it is worthy of recognition that with the continuous increase of training and publicity, the concept of green printing is no longer unfamiliar to printing companies. Many printing companies have changed their attitude towards green printing from doubt to doubt because they are more From the perspective and more aspects, we understand green printing, especially the energy saving, emission reduction, consumption reduction, and product safety advocated by green printing, which brings the overall cost reduction and corporate image to the enterprise itself, and the “green label †is Bring more market opportunities to them.
However, in order to truly promote the rapid advancement of green printing, in addition to printing companies, we must let the terminal market and the whole society understand and choose green printing. In May of this year, the first batch of more than 100 kinds of infant reading books with green “ID cards†was launched in the 10th Beijing International Book Festival. In September, the green printing textbooks extended the beneficiaries to Primary and secondary school students across the country, both parents and children, believe that they will have the most intuitive and true understanding of green printing when they hold books with the words "green printed products" and "ten rings". In addition to infant reading materials and textbooks, how to strengthen the promotion of the terminal market in the next two areas of green printing, we need to do more work. I believe that with the "Technical Requirements for Environmental Labeling Products, Printing Part II: Commercial Paper Printing " (hereinafter referred to as "Green Printing Standard for Commercial Papers") and "Technical Requirements for Environmental Labeling Products, Printing Part III: Gravure Printing" have been successively introduced, as well as green The printing pilot work will be carried out in the fields of ticket tickets, food and drug packaging, etc. closely related to people's livelihood. Green printing will be recognized and accepted by the whole society, and the road of green printing will become wider and wider.
Secondly, the imperfections and irrationality of the green printing standard parts have once hindered the smooth development of green printing certification, but at present it has been paid attention to by the relevant standards setting departments and improved in the subsequent standard setting process. And perfect. For example, according to the reporter's understanding, in the lithographic green printing standard, the definition of plain paper is not clear. In the forthcoming green printing standard for commercial papers, detailed definitions and explanations are given, and the standard is also based on business. The characteristics of the printing of the bills include the addition of "weaking liquids that encourage less than 2% of alcohol additives for printing of four or more colors" and "printing size specifications according to the width of the printed product". It can be said that green printing The standards are constantly improving, and the gap with the actual situation of printing companies is gradually narrowing.
In the green printing standard, many contents are closely related to printing raw and auxiliary materials. The use of green and raw materials is indeed one of the important measures for printing enterprises to carry out green printing. However, as far as the current situation is concerned, green environmental protection raw materials The supply seems to be still to be strengthened. A person in charge of a printing company made it clear that many suppliers of raw and auxiliary materials still have not established the concept of green printing, and many products still cannot provide “ten ring†certificates or related test reports. It can be seen that green printing not only has to be recognized by printing companies, but also winning the support of suppliers is also the direction of future efforts.
In addition to adopting green and environmentally-friendly raw and auxiliary materials, adopting facilities and technologies that are conducive to energy conservation, emission reduction, and consumption reduction, and formulating relevant production and management systems are also important measures for implementing green printing, and occupying considerable standards in green printing standards. The weight of the. More importantly, whether it is the use of central ink supply systems, LED lights, etc., or the establishment of printing machine energy consumption assessment system, waste recycling management system, etc., not only can the printing company win a good reputation of “greenâ€, but also bring Real economic benefits. In the 2012 “Green Printing in China†series of activities, the 10 printing companies that won the “Green Enterprise Award†have outstanding performances in this respect. Therefore, regardless of whether the printing company is guilty of how to carry out green printing, or how to turn green into efficiency, the application of energy saving, emission reduction, and consumption reduction technologies and measures should be given full attention.
Finally, there is a cost issue that cannot be avoided. Obviously, the introduction of equipment, the selection of environmentally friendly raw and auxiliary materials and the certification of green printing are not only a burden for printing companies, but also the biggest obstacle to their implementation of green printing. Many printing companies hope that relevant departments will give certain financial support. Since the launch of the green printing certification work, we have indeed seen that some relevant government departments have formulated some policies to reduce the economic pressure for printing companies to carry out green printing. For example, the Beijing Municipal Press and Publication Bureau has launched a green printing certification support policy, launched a special fund of more than 2 million yuan, and provided free pre-certification technical services to the top 70 printing enterprises applying for green printing certification in Beijing. However, it is clear that the support is limited. How to resolve the rising cost of green printing, in addition to striving for greater government support, how to turn green into profit in the market, I am afraid it will still be a long-term issue.
If consciousness, standards, and cost are old problems, then establishing a fair and orderly green printing market environment is a new problem in the new era. The continuous deepening of green printing has enabled more and more printing companies to put green printing certification on the agenda, and the number of certification bodies is too small and the strength is relatively weak. It is understood that the current provider of green printing certification services is only one of Central United (Beijing) Certification Center Co., Ltd. In the face of increasing demand for green printing certification, the certification process has gradually become a bottleneck. How to quickly increase the number of reliable green printing certification institutions, improve the service capabilities and service levels of green printing certification institutions, and establish a fair and orderly green printing certification market environment should be one of the key issues to be solved in the next step.
The curtain of green printing has already been opened. Although the future is a long way to go, we believe that with the joint efforts of all parties, green printing will surely usher in a brilliant tomorrow, and walk with the good life!
The above content is selected from Keyin Media. Printing Technology ·Digital Graphic Arts 2012 No.12, more journal content please pay attention to the journal channel, the latest journal content click to enter the Keyinwang electronic journal channel.
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