The function of the packaging is to wrap the outer part of the simple product so that its interior is not exposed; and the function of the packaging design is to make the packaging more beautiful, and the value of the product can be further improved. At the same time, packaging design also has a lot of advantages and features.
A relatively good packaging design must have the following characteristics:
1. The most primitive features of packaging design, the role of protection of goods. After packaging the goods, you still need to go through a lot of steps before you can enter the market. Therefore, before it enters the market, our packaging design must be carried out in the spirit of protection. First, we must protect the products from moisture, vibration, and damage. Secondly, for some products with shelf life, we need to have ventilation and preservation design. .
2. The convenient features of the packaging design, that is to say, we should not be too complicated for the packaging design of the goods, no matter the aspects of the process, structure, materials and opening methods of the packaging, it is necessary to have convenient features. Only when you open the product quickly and easily, people will not lose their initial curiosity about this product.
3. The promotional features of the packaging design, good packaging design, not only can improve the grade of the goods, but also make the promotion function of the goods stronger. Because our packaging design can not only give life to the packaging, but also design the packaging into a favorite image, so that we can further increase sales.
4. The packaging design has the added value of adding value to the product, that is to say, a beautiful product that can attract the eye of the consumer. In fact, we can raise the price because the packaging material we use in the packaging design. Invisibly increased the grade of the goods.
Packaging design has many features, and at the same time, these features have further improved the cost performance of goods.
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