“Green Furniture” A permanent topic

It is not surprising that environmental protection can be an eternal topic in the furniture industry. The environmental protection of furniture has always been the focus of people, and environmentally-friendly furniture has always been favored by people. There are many reasons for this, but the main reason is whether furniture is environmentally friendly and related to people's health.

China lacks resources, of which forest resources are the most scarce. In recent years, China's furniture industry has developed rapidly. Due to improper protection policies and deforestation, China has become the world's largest timber consumer. The government has to include furniture in the Catalogue of Prohibited Commodities in Processing Trade, restricting the export of plates and furniture made from domestically produced wood as raw materials to protect scarce resources and protect the environment. As a result, the price of wood has risen rapidly, and a large number of inferior wood and artificial boards have emerged, which has deepened the problem of "environmental protection of furniture". Therefore, environmental protection, energy conservation and green have been discussed by the industry. At the same time, people's living standards have improved. When purchasing furniture, they have replaced the previous consumption, which is centered on practicality, quality and price, with more emphasis on environmental performance. The standard of living has improved, the quality of life has increased, and people's tastes have improved. People's health has become more and more concerned. Therefore, whether it is to buy food or daily necessities, the first consideration for consumers is whether the products are harmful to the body. The purchase of furniture is also the same, and environmental protection is always considered. Furniture manufacturers must pay attention to the fact that the style, color, material and shape of the furniture may change due to the passage of time, but the environmental protection can last forever. I can't imagine that when our furniture is not environmentally friendly, we will not be as happy as we are now. If you lose the environmental protection, the furniture will lose its value. The style is good-looking, the color is attractive, the material is good, and the shape is beautiful. It is all waste. If the furniture is environmentally friendly, then one or two of the above are more suitable for people's requirements, then what is the relationship, most people will choose the latter.

Furniture has ranked second in product complaints for two consecutive years. Recently, complaints about furniture have continued, and tragic incidents caused by furniture pollution have occurred from time to time. Environmental testing of furniture has also been carried out continuously, but this has not been able to suppress the appearance of furniture with serious pollution. Although the country has issued a series of industry standards for this, for example, the furniture companies must comply with the national standard: E1 grade plates with formaldehyde emission ≤1.5mg/L, or formaldehyde treatments that must be surface treated to be used indoors ≤5.0mg /L E2 grade plate, at the same time issued the highest standard in the country by the State Environmental Protection Administration authorized green certification - "10 ring certification", but the problem continues to emerge. As the current national environmental protection standards for the furniture industry are not very uniform, this has led some enterprises that do not have professional knowledge, backward production equipment, and insufficient funds to take advantage of counterfeit environmental protection products or green product certificates through various channels. Green certification forgery is more and more, so that consumers can't judge when they buy green goods. Therefore, consumers need specific identification for each data in the certification and furniture inspection report, so many counterfeiters and influences are recognized. The hidden dangers of health still exist. Formaldehyde can be said to be the most important hidden danger. Due to the existence of many factors and the increasing awareness of consumers' environmental protection, consumers regard environmental protection as more important when purchasing furniture. Environmentally friendly furniture has once again become the focus of the furniture industry.

Consumers must first investigate which materials are not contaminated before buying furniture, which brand is environmentally friendly, and which store has a good reputation. Because of the weak consumer identification ability, various counterfeit signs and counterfeit certificates exist in large quantities, and they often make it difficult for consumers to distinguish between authenticity and falsehood. At present, a large number of counterfeit green certifications in the furniture market have deceived the eyes of many consumers. In the face of many "green products", consumers must be more vigilant. Generally, solid wood furniture is the most environmentally friendly. It is safer to choose brand furniture or to buy in famous stores. There are many companies specializing in solid wood furniture, and there are many brands. Such as Xi Meng Bao, Love Castle, Huari, Noah's home, etc. are all brands that consumers can trust.

In view of consumers' emphasis on environmental protection, if furniture companies want to win more consumers and increase sales, they must meet the needs of consumers. At the same time, we must be a strong brand and explain everything with a brand. To be a strong brand, honesty is the key. Enterprises must be based on honesty and consumers' interests. All deceptive behaviors will undermine the brand image and ultimately fail to build a brand worthy of consumer trust.