Indian enterprises voice: digital proofing all the way you have more exciting

Proofing is an indispensable step in printing. A proof is a preview of the effects to be printed and a draft of the original correction. More importantly, it is a proof that printing colors need to follow. With the widespread use of digitization in the printing industry, digital proofing gradually replaces the “difficult” and “expensive” traditional proofing and enters large and medium-sized printing plants and prepress production centers, creating value for users.

Beijing Ribang Printing Co., Ltd. (hereinafter referred to as Beijing Ribang) took the lead in introducing digital proofing technology in the initial stage of digital proofing development. At present, the company already owns 8 Epson printing devices and has achieved remote proofing. In order to share Beijing Ribang's experience in the field of digital proofing for many years and to further understand the application of Epson's printing equipment in actual production, a journalist visited Beijing Ribang in Yizhuang Economic Development Zone, Beijing on a sunny afternoon. In the tidy office, I met Mr. Shen Min, the technical director of the company. During his busy schedule, he took more than an hour, combined with the practical application of Beijing Ribang, to show his personal experience in digital proofing.

Digital proofing printing technology innovation

Needless to say, the emergence of digital proofing technology has brought about technological innovation and cost leap to the printing industry. With the continuous updating and improvement of the equipment, digital proofing has been rapidly developed in recent years, and the color is closer to printing, and the operation is more convenient and faster. Coupled with the maturation of technology, digital proofing has gone through the promotion stage of “being difficult for customers to accept” that has just begun, and has entered the stable development stage of “widely used in production”. It is more flexible, convenient, and faster. The user's favor.

Also in China, digital proofing is at a high speed and stable development stage. According to statistics, many printing service providers have adopted almost all digital proofing processes in their production, except for the customer's own film. As an early user of digital proofing, Mr. Shen Min said that when it first entered China, as a new technology, the promotion of digital proofing was awkward. Beijing Ribang took the lead in the field of digital proofing in 2000. Through constant efforts and improvement, they used actual operations and exquisite products to allow customers to approve digital proofing, and let the digital proofing process into the work of customers.

In fact, in the actual work, we can always hear that some companies are distressed because customers always return digital proofs. Mr. Shen Min believes that this is because they failed to completely understand the true meaning of digital proofing - to do a good job of color compensation between the various convergence equipment and matching color adjustment, in order to achieve the consistency of the output color, so that customers can truly appreciate The advantages of digital proofing.
According to Mr. Shen Min, printing is an information service. Digital proofing is an important part of the printing process. It is also a service. Today's printing service providers are not only doing a good job of printing technology, but also doing well with printing-related services. The extension of services such as screen color correction, proofreading of texts, and matching of fonts for customers will not only ensure the excellent completion of digital proofing, but also win more customers and create more benefits for the company.

Epson printers open the door for digital proofing

As a printing company specializing in the printing of medium and high-grade prints, Beijing Ribang, wholly owned by Japan's INT Co., Ltd., strives to provide professional services to customers with high quality, fast and economical prices. It can be said that in China's printing industry, Beijing Ribang is a "fashionable" printing company. In the 13 years since its establishment, the company has dared to take the lead in trying out new technologies: the introduction of Beijing's first commercial rotary machine, the first to enter the field of digital proofing, the digital printing process, and the introduction of CTP. In this regard, Mr. Shen Min believes: "A new concept, the introduction of a new technology, must be a solid preparation, can not be blind. Must meet the company's business development needs under the premise of doing a lot of pre-investigation After work, we can decide whether to introduce it. Beijing Ribang introduced the Epson digital printing equipment in 2000 to meet the needs of customers."

Asked about the process of initial introduction of digital proofing, Mr. Min Shen came. In the field of proofing, in addition to traditional proofing, Beijing Ribang also adopted color film proofing. Color film proofing is different from ink proofing. It directly exposes the film to red, yellow and blue three-color exposure on the photo paper, and then completes the proofing process after developing, fixing, and imaging. This kind of proofing was first applied in Japan and applied more successfully. However, due to high cost and expensive materials, color film proofing is not very popular among customers.

In 2000, newspapers such as Beijing Youth Daily printed by Beijing Ribang printed newspapers were required to realize the colorization of newspapers in order to make up for the lack of black and white advertising. This poses a problem for proofing. If you use traditional proofing, it takes 2 hours for a set of inks to be proofed. However, the timeliness of the newspapers is demanding and the time cannot be delayed. If the proofing is done with a color film, it will save time. The cost was increased when the cost of color film proofing was nearly RMB 400 per square meter. In order to solve this problem, Beijing Ribang considers introducing digital proofing. After some market investigations, Beijing Ribang will focus on the Epson brand. In March 2000, Epson printing equipment was introduced. In June of the same year, the company announced the official use of digital proofing. Nearly 40% of proofing production tasks were completed by Epson printing equipment.

"The main reason for introducing Epson printing equipment is: First of all, Epson is a Japanese-funded company. Beijing Ribang, itself a Japanese-funded company, has an affinity for Japanese companies' products; secondly, Epson's products and its consumables In the market, it has certain advantages, and it turns out that the color reproduction capability of Epson's printing equipment is closer to that of printing, and the service life of the printing equipment's nozzles is relatively long, of which the two Epson printing equipment originally introduced by Beijing Ribang have been used for the past 5 years. During the period, only one device had replaced the printhead once, which not only ensured the stability of proof color quality, but also reduced the cost of use, said Mr. Shen Min.

Mutual benefit and win-win for closer cooperation

The key to digital proofing is color management. Maintaining the consistency of proofing output and printing colors is a reflection of the perfect combination of prepress production and printing. Of course, this hardware is the foundation. So far, Beijing Ribang has owned four Epson Stylus Pro 9600, two Epson Stylus Pro 7600, and two Epson Stylus Pro 9000 printers. In addition, Epson Stylus Pro 4800 is also installed in remote proofing clients and field offices. The use of these devices in company proofing production has increased from 40% in 2000 to almost 100% currently.

"Digital proofing is not simply a combination of printing equipment and color management software to create a digital proofing workstation. It is a complete system, from the client's color management, including screen colors and printing colors, to the final proofing, and printing. This series of work needs to be coordinated and unified, so choosing a digital proofing device should set aside prices, set out from reality, and provide customers with a stable and accurate proofs. The reason why we have to purchase more than one Epson printing device is To reduce the color output error between devices," Shen Min added, "Of course, gold is not enough. For better development of digital proofing, we also hope that Epson will make further innovations and make the digital proofing product's field brightness and The printing effect is consistent and provides users with more selectable proofing paper types."

Mr. Shen Min finally stated: “Beijing Ribang is now a faithful user of Epson and will be in the future. Because we have received Epson's strong support in the technology of digital proofing, which effectively guarantees the accuracy of digital proofing in Beijing Ribang. It reaches 90% to 95%. In addition, the perfect combination of Epson's printing equipment and Beijing Ribang's workflow has reduced the errors of the film and brought benefits to the company."

Creating a win-win situation is the best realm of cooperation. It is hoped that Epson will achieve more comprehensive innovation under the attention of its users, and will strive for higher and stronger development. At the same time, it also wishes Beijing Ribang to help China's digital proofing technology to open a new chapter with the help and support of Epson and other partners.




Source: Ke Yin Network